As Mazda’s way building of stronger ties with its patrons across the globe, the Japanese automaker will come out thrice a year with the Zoom Zoom magazine.

Just last month, Mazda has started publishing Zoom Zoom in five languages to cater its eight-country destination. Since the magazine is practically new, the company decided to only have Zoom Zoom available in Mazda dealerships in Japan only. For those dealer customers, the magazine can entertain them while waiting in Mazda lobbies or offices.

“With sustained worldwide growth over the past few years, it is more important than ever to broaden the dialogue with our customers and make them feel part of the Mazda family,” said Dan Morris, who is the senior managing executive officer in charge of marketing, sales, and service of Mazda. “We are thrilled to be able to bring our vision to the people that trust our brand in every corner of the world, articulating our message in ways that will make our customers experience Zoom-Zoom in every page.”

What makes Zoom Zoom different from other automobile magazines? Aside from carrying just the Mazda vehicles, this latest offering from the company will also highlight the activities of some Mazda owners. From seasoned racers, celebrities, politicians, and average people, about anyone who owns a Mazda vehicle can be featured in Zoom Zoom. Aside from the Mazda owner profiles, this glossy find will also have articles on the new Mazda parts, accessories, and special performance parts for the precision-engineered Mazda vehicles. For Zoom Zoom’s debut, Mazda rotary engine’s four decades in the industry is the cover story.

 All the Zoom Zoom mags will have about the half of the same contents while the remaining pages will be solely for the local Mazda happenings. In this way, each Zoom Zoom is unique and similar as to the other magazines distributed in other localities.

Clearly, the Zoom Zoom magazine is one of the paths taken by Mazda to promote its quality automobile finds and services across the globe.