Mazda Motor Corporation will soon be presenting an innovative concept model at the North American International Auto Show (NAIAS), together with the new RX-8. This new Mazda concept, which is named Furai Concept, will definitely catch the attention of the public.

Its wide-ranging group of customers who are interested in track-racing their automobiles is what Mazda wants to target using the Furai Concept. According to representatives from Mazda, in the United States, Mazda models are more used in road racing than other car racing brands. In view of that, the design of the Furai Concept model was derived from an ALMS race automobile. On the other hand, this new Mazda concept vehicle operates on ethanol fuel generated by British Petroleum.

Mazda’s North American Operations Design Head Franz von Holzhausen explained the new concept of the company. “Furai purposely blurs boundaries that have traditionally distinguished street cars from track cars,” said Holzhausen. “Historically, there has been a gap between single-purpose racecars and street-legal models- commonly called supercars- that emulate the real racers on the road. Furai bridges that gap like no car has ever done before.”

Another great thing about the Furai Concept of Mazda is its smooth “Nagare” design. This supposedly environment-friendly vehicle is also a winner when it comes to overall appearance. Its body boasts of aesthetic curves that will definitely make an impression on many automobile enthusiasts.

This entry was posted on Thursday, December 13th, 2007 at 10:25 pm and is filed under Mazda news. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.